Background Information / Core Values
Located in Fall River, the United Neighbors Housing Project is a non-profit organization that manages and operates a free store with recycled household goods, small furniture, and small appliances supporting victims of natural disasters, families in need, and individuals transitioning from homelessness.
To begin this assignment, I first met with the Chief Volunteer Officer of the United Neighbors Project. She gave me background information about her project, and testified for her personal experience working with the families and individuals of low income communities. Her mission was to give her company an updated logo, as well as an informational flier she could use to promote her project, and to increase interest and awareness for her organization. After many revisions and back and forth zoom calls, my final deliverables for this project are a flier, an updated logo, a business card, and a “thank you” tote for donors to take home.
Project Objectives
-Redesign an outdated logo, create updated brand deliverables based on client feedback.
Design Medium
Adobe Illustrator, Adobe Photoshop
Target Audience
Families in need, and people with a surplus of household goods.
Tags: Logo Design, Advertising Design